This is a portion of a post on MultiBriefs Exclusive.
Saving energy is a team sport. It’s not rocket science — it’s as much about profitability as food and labor costs. Financial giant Deloitte conducted a recent survey and found that 60 percent of company CFOs questioned saw sustainability as a key driver of financial results. Just think about it — if you could cut energy use by 10 percent in your business, what would that do to your profits?
But there’s more, much more. It’s also about competitive advantage. Respected research firm Technomics recently found that a full 52 percent of consumers polled said they would visit sustainable restaurants more often than those who weren’t committed to the cause. Now that’s a loyalty program that won’t cost you a cent.
There’s no doubt conserving energy requires thought, a clear action plan and quantifiable goals, but you’re not alone in the effort. Your employees can be your most valuable players in this game, and it cannot be done without their buy-in. So how do you get that?